IJMSABC: Vol. 2, Issue 4, July-August 2026

Articles

• Employee Experience Management in the Digital Age

  Humaira Khatoon, Dr Coral Barboza (Author)

  1-11

  • FULL ARTICLE

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• Factors Affecting Customer Satisfaction in E-Commerce Platforms

  Dr. Neelam Mohit Pashte, Dr. Deepthi Sankar (Author)

  12-18

  • FULL ARTICLE

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• Neuromarketing Applications in Consumer Decision-Making

  K V S N Jawahar Babu (Author)

  19-31

  • FULL ARTICLE

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• Impact of Service Quality on Customer Satisfaction

  M.Rajasekhar (Author)

  32-36

  • FULL ARTICLE

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• FinTech and UPI: Transforming India’s Digital Payment Ecosystem

  Dr. Satyawathi (Author)

  37-41

  • FULL ARTICLE

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